A furniture manufacturer sought to digitize their extensive showroom for the largest conference in the commercial design industry. With the goal of ensuring their hard-earned efforts were preserved and accessible to furniture dealers worldwide who couldn’t attend in person, the company needed a solution that would deliver the same level of engagement, product messaging, and sense of presence as the physical convention. The challenge was further compounded by the tight timeline—developing, testing, and launching the immersive virtual reality experience just two days before the conference doors opened to the public.
Our team developed a realistic virtual reality (VR) version of the furniture manufacturer’s 2018 showroom, allowing attendees to experience the space remotely. By leveraging 3D modeling and pre-built virtual elements, we streamlined production to meet a tight deadline, ensuring the solution was ready before the conference began. The web-based platform was designed for seamless access, providing a flawless digital representation of the showroom, complete with branding, messaging, and product details that mirrored the in-person experience.
Most showroom elements were created ahead of time, expediting the post-photography workload.
The virtual showroom replicated the physical space with stunning accuracy.
Designed for ease of access on any device without the need for specialized equipment.
The virtual reality showroom delivered a powerful solution that extended the impact of the conference far beyond the physical event. By providing dealers worldwide with access to the immersive experience, the manufacturer was able to ensure consistent messaging and branding while creating new opportunities for engagement and product exposure.
Dealers worldwide gained access to the immersive showroom experience, eliminating geographical barriers.
Ensured all attendees, virtual and in-person, experienced identical branding, messaging, and product storytelling.
Delivered a fully functional, web-based VR solution within an incredibly tight timeframe, meeting the two-day deadline.
Created a lasting digital archive of the showroom for ongoing use and reference beyond the conference.
Learn how our tailored learning solutions have helped businesses like yours achieve real, measurable results. Explore how we how we can elevate your L&D programs, boost engagement, and drive performance.